The other day, I actually searched for “Taylor Swift” on Facebook.
I was shocked to get 100s — if not thousands — of Taylor Swifts in the United States alone.
Fortunately, I was able to find the mega-pop star’s page easily, by making use of a small blue logo:
When searching for a business (or person) on Fb, a verified badge is often the easiest and many reliable way to assure the page you could have found is genuine.
As a company, it’s critical you utilize a verified logo so that prospects plus customers can easily discover your true page and access up dated, accurate information about your own brand. Without a validated badge, it can be hard to trust whether the page is legitimate.
However , the process just for securing a confirmed badge is different for the business’ Page compared to it is a personal profile. Here, we’ll explore the steps you should take to obtain a confirmed badge — plus, why it’s important for the brand in the first place.
The best way to Verify a Facebook Page
Note: The following actions outline how to confirm a Facebook Business Page — if, instead, you want to confirm a profile, you will still fill out the same form, but you’ll need to add a copy of your official government-issued photograph identification, instead. (You only need to verify the profile if you’re the public figure or celebrity. )
1 . You will have to fill out this form to request a blue verification badge through Facebook. Since this is for business purposes, you click “Page” instead of “Profile”…
… and then click on the “Select page in order to verify” drop-down menu to find your business web page in the list. (Note: You must be an admin of the Business Supervisor account to submit this form. )
2 . Since this is a business web page, you’ll need to attach a copy of a cell phone or utility bill, certificate of development, articles of use, or tax exemption documents.
3. Fill in the box explaining why the account ought to receive a verified logo. You’ll need to include a minimum of 10 characters.
four. Add other social media account URLs if possible, as well as any additional comments.
5. When you’re ready, click “Send”. You’ll be re-directed to the following page, where you can watch the particular status of your request:
(Facebook notes: “You’ll receive a notification once we take a look at request. Please don’t submit more than one request for your. For denied demands, you can submit a brand new request after 30 days. “)
Why can’t I actually verify my Facebook Business Page?
There are a few reasons Fb might deny your request. Let’s explore two common types, and how you can fix them.
1 . Something is wrong with your submitted documents.
Facebook outlines several primary issues you may have with the documents a person submitted in the request form. If your record doesn’t align along with Facebook’s requirements — or is lower resolution or low-quality — consider re-uploading a new document that fits Facebook’s requirements.
For instance, your own document:
- May not be the type of document Facebook accepts (more upon that here).
- Might be a self-filed document. Facebook needs to see a document with the accompanying official signature bank or seal.
- The document can be blurry, low resolution, or corrupted. Make certain you’ve scanned your document at a high res or format.
- The document is usually expired.
- The document you posted doesn’t contain your own full business address.
- The document’s language is unsupported (supported languages are shown in the picture, below):
2 . Your information — including company website, business deal with, and your business’s lawful name — doesn’t match up.
With regards to requesting a confirmed badge, accuracy plus attention to detail is vital. For instance, your request might be denied if your company’s name listed on your Facebook Business Settings is different from your name that appears on your submitted documents.
Here are a few considerations to keep in mind:
- The particular legal business name on your submitted record needs to match title that appears inside your Business Settings. (To fix this, revise your business name in operation Settings or post a new document that includes the business name that appears in your Business Settings. )
- Your document must include your business’s complete address and business phone number. (A incomplete address won’t be accepted. )
- Your email domain plus website address have to match, and your site should feature your own company’s name or logo.
- Your business name needs to be detailed on your submitted document. For instance, if a tool bill has your business’ phone number however your business name isn’t really included, it won’t end up being accepted. (More home elevators acceptable documents here. )
Why Its Important to Verify My Facebook Business Page
The verified badge shows prospects and customers that they can trust your Facebook Page because the true, authentic existence of your brand. Additionally , it’s often critical for differentiating your brand from other, similar terms that may make it difficult just for users to find your business on Facebook.
However , there are a few various other major benefits to using a verified Facebook Business Page, irrespective of increased visibility.
For one, Facebook’s algorithm automatically places verified badges at the top of search engine results when someone wants your business. This is particularly important if your brand hosts several groups on Facebook.
For instance, HubSpot has a few dedicated groups for various, niche purposes like HubSpot education or HubSpot marketers. It’s critical Facebook users are able to find the more general, official HubSpot Page when searching “HubSpot”, which is why it’s good HubSpot’s Page has a verified badge, which enables it to rise to the most effective of search results:
Because the verified badge will help surface your brand to the top of search results, you’ll ideally increase followers and leads as a result of having a verified badge — a major benefit of the symbol.
Additionally , a verified badge earns you early access to new Facebook features that aren’t yet available for all users. This can help you level-up on competitors who might not have the same access.
And that’s it! You’re all set to request a verified badge for your own business’ Page. Next, take a look at the best Guide to Facebook Marketing for more tips on driving demand and growing your business on Facebook.