The Future of Partnerships: Celebrities Working For Major Brands
Celebrity brand partnerships are evolving beyond endorsements and #sponcon.
Tag: Brands
The Hero Image is Everywhere – But Does It Work?
Hero images act as visual introductions to brands or businesses and are equally common on website homepages and in email …
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Why You Still Need SMS Marketing & How to Get Started [+Data]
The average person spends five to six hours on their phones, while the average smartphone user unlocks their device around 150 times.
5 Must-Read Books for Building Brands and Wealth by Entrepreneurs of Color
Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.
How Sorority Rush Became Big Social Media Business
Sorority recruitment has transformed from a secretive process to big social media business.
The Ultimate Guide to Sponsored Content
Creating your own branded videos, blogs, or podcasts can require a lot of bandwidth.
How to Optimize Your Products & Services for Social Media Search
In 2023, Google’s no longer the only search engine.
Why Social Shopping Could be the Future of E-Commerce [Top Trends & Data from 500+ Social Commerce Pros]
Have you ever gone on social media with the intent of scrolling for entertainment, but left the app with a new purchase?
How to Become a Content Creator: 10 Steps
Are you brimming with ideas, creativity, and a passion to share your unique perspective with the world? If so, becoming a content creator might just be the perfect avenue for you.
The Key to Improving the Economy? Marketing to Women
It’s been a summer for the girls, at least from an economic perspective. Content that drew predominantly female audiences has ruled the box office and live events space: