How to write effective Google Ads copy (with best practices and examples)
Take your PPC campaigns to the next level by learning how to write effective Google Ads copy with copywriting best practices and examples.
Tag: business
Artifical Intelligence and Machine Learning: Whats the Difference?
Artificial intelligence and machine learning have been in the spotlight lately as businesses are becoming more familiar with and comfortable using them in business practices.
The 10 Best Content Management Software Tools in 2023
Running a website requires input and strategy from your whole business team (developers/engineers, marketers/UX, sales, etc.). Using Content Management Software (or CMS) helps you deliver a great product to your customers while granting easy code access for your developers/engineers.
Businesses Still Can’t Nail Effective Communication [New Data]
Whatever your niche or industry, there’s no debate: Effective communication —both internal and external — is critical to your company’s success. With more technology available than ever before, you’d think it would be easy to master.
The Pros and Cons of AI-Generated Content
The race to create quality, insightful content is only becoming more difficult for marketers. It’s already a challenge to secure a high-ranking article on Google — and it’s even harder when your business is newer or lacks authority on the search engine.
7 Pieces of Content Your Audience Really Wants to See [New Data]
Consumer preferences are constantly evolving, which keeps things interesting.
20 Artificial Intelligence Statistics that Marketers Need to Know in 2023
The world of artificial intelligence and machine learning is expanding, and marketers should pay attention. AI is being implemented in nearly every industry to improve business processes, and the data surrounding this tech are staggering.
![Free Guide: How to Use AI in Content Marketing [Download Now]](https://no-cache.hubspot.com/cta/default/53/3e25e192-30c3-40c1-a7da-a4d054c9e157.png)
How to Structure a Marketing Dream Team for Any Size Company
As industries prepare to make changes to marketing personnel in the coming months, marketing department restructures are on the horizon. If you’re facing the pressure to grow revenue through marketing while keeping headcount to a minimum, you’re in luck.
Responsive Emails: Designs, Templates, and Examples for 2023
Have you ever opened an email on your phone and the image was low-quality, the text was too small, and the call-to-action button was broken? Those are all flaws of static email design. Responsive emails are the answer.
![→ Download Now: The Beginner's Guide to Email Marketing [Free Ebook]](https://no-cache.hubspot.com/cta/default/53/53e8428a-29a5-4225-a6ea-bca8ef991c19.png)
How to Build a Product Ecosystem Buyers Will Want to Be In
A product ecosystem functions in a very similar way to an environmental ecosystem. Like the symbiotic relationship found in nature, a product ecosystem is when products can coexist in a way that’s beneficial for the customer (not to mention, brings in more revenue for the business).