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Inclusive content is no longer regarded as a bonus for movie marketers; Diversity, Collateral & Inclusion (DEI) is an integral element of an effective video articles strategy.
Without a content governance design in place, your content marketing and advertising efforts can seem scattered and chaotic, opening the opportunity for your market to replace you using a competitor.
Practicing good inbound marketing indicates sending emails to people who actually want to hear from you.
But frequently, your emails nevertheless end up getting lost within your customers’ inbox mess — or worse, their spam folder. And then, when somebody actually opens your own email, they don’t really click through.
Remember Vine? Despite its huge initial growth, the six-second looping video app was discontinued by Twitter in 2016 — only four years after its launch.
Sometimes, when I tell people that I blog for a living, they roll their eyes. “That’s so easy,” they say. “You get a paycheck for sitting on the internet all day and writing. A monkey could do your job!”