The Marketing Executive’s Playbook: How Marketers Can Work & Level-Up Like 500+ Leaders within 2023 [New Data]
One of the best ways to reach your goals in your career can be to learn from those who’ve mastered the work.
One of the best ways to reach your goals in your career can be to learn from those who’ve mastered the work.
Every online marketer faces different issues.
Developing content that works needs you to make informed decisions as opposed to depending on guesswork or throwing spaghetti at the walls to see what stays.
I’ll be the first one in order to admit it: the very first time I wrote a blog post, I had lots of new terminology to understand.
You don’t wish to waste time simply speculating what a prospect or even customer wants plus needs from your business or how they’ll react to a certain marketing campaign or strategy that you plan to implement.
Rather, you can use the process of data-driven advertising to make informed choices that are based on true data to ensure your own marketing efforts are usually relevant to prospect plus customer interests plus behaviors.
Determining which parts of your marketing and advertising efforts drive conversion rate and sales could be one of the messiest parts of marketing. But it’s also one of the most important — assuming you want to raise ROI, revenue, brand awareness, conversions, strategy success, and more.
After months of working on a marketing campaign, nothing’s even worse than realizing you aren’t viewing the results you expected.
As any marketer will tell you, there are a myriad of advantages to using data to tell your marketing decisions.
No one seems to agree on cover letters. How much time do you need to spend mastering them? Do hiring managers even read them? Is it better to just send in your resume and call it each day?
When Lewis Drebes, CEO of Janrain, set out to study online customer experiences earlier this summer, he or she knew that relevant articles would be at the forefront of consumer minds. We’ve noticed for years that emails that are personalized to the recipient do better than their generic equivalent.