How Advertisers are Navigating iOS 14’s Mobile Tracking Changes

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It’s been several months since Apple’s iOS 14 update went into effect and the dirt has begun to settle. One of the primary questions has been, “How are advertisers handling the particular mobile tracking changes? ”

Earlier this year, we discussed how this change could effect advertisers, but now, we would like to follow up. Have any kind of new strategies progressed? What have advertisers been doing to reach their target viewers?

What Is Retargeting? How To Setup an Ad Retargeting Campaign

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In college, We took an marketing class. It trained me what I necessary to know about traditional advertising, but the social media portion wasn’t as expansive.

When we covered Facebook Advertising, for instance , I found it difficult to check out a lack of examples and the lofty overview of content. Because of that, I decided to look online for the deeper take on the subject.

Free Lookbook: 50 Facebook Ad Examples That We Actually Clicked

I wound up watching a video that will covered a subject I’d struggled with in class — retargeting. The video gave an understanding of the concept, after that went in-depth about how that looks on Facebook with lively examples, really helping a visual student like me.