There are plenty of benefits for businesses to post Live videos on Instagram.
In recent years, we’ve seen the ability of video on the internet — Facebook solely gets eight billion average daily sights, and YouTube’s movie platform has enabled young teens to be national superstars (Justin Bieber, anyone? ). Also, a Cisco report estimates that will, by 2022, watching video will are the reason for 82% of traffic.
In 2016, Facebook released Live movie on their platform. As we came into a new decade, it seemed the initial live streaming frenzy on Facebook got calmed down. But today, remote work and digital events are the norm.
I will argue with alarming confidence (and no actual data) that 90’s kids were the initial vloggers.
Over the past few years, video has become one of the most compelling ways to get brands to tell their stories on social media.
From the quick popularity of Facebook Live videos to Instagram growing their video length through 30 to 60 seconds, marketing experts are using the power of video clip to communicate their business’ personalities and brand stories, to express creativity, and to create emotional connections with fans and followers.
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