Steps to make Instagram Story Highlights [+Engage Your Audience]

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Did you know that ⅓ of the most viewed Instagram Stories are from organizations? Customers want to see what businesses are posting about on “Stories, ” however , as you probably know, those are only viewable all day and night.

But let’s say your audience really wants to save those Stories and come back to them later (whether for a link or to reference something)? This is why Instagram added the “Highlights” feature several years ago.

Booking Instagram Posts: Completely Everything You Need to Know

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Ensuring your Instagram viewers sees your content increases chances of engagement, brand awareness, referral visitors, and conversions.

However ,   occasionally it’s not super efficient for you and your team members to be hovering more than your phones or laptops in order to posting on Instagram on the exact time you think you’ll be able to get the greatest amount of audience wedding.